Top Miami Realtor Claudia Serna Joins eXp Realty with 500 Independent Agents

eXp Realty

eXp Realty

The integration of Broker's LLC strengthens eXp's global network and opens up new opportunities for agent growth

Top Miami broker Claudia Serna joins eXp Realty with powerhouse team of 500 agents

The integration of Broker's LLC strengthens eXp's global network and opens up new opportunities for agent growthThe integration of Broker's LLC strengthens eXp's global network and opens up new opportunities for agent growth

The integration of Broker's LLC strengthens eXp's global network and opens up new opportunities for agent growth

BELLINGHAM, Wash., May 2, 2024 (GLOBE NEWSWIRE) — eXp Realty®, “the World's Most Agent-Focused Real Estate Brokerage™” and the core subsidiary of eXp World Holdings, Inc. (Nasdaq: EXPI), proudly announces the addition of Claudia Serna and her 500-agent independent brokerage firm Broker's LLC, representing a significant pool of talent and expertise. This strategic move strengthens eXp Realty's robust network and is consistent with its mission to provide unparalleled opportunities for agents on a global platform.

Celebrated for her dynamic leadership, Serna has earned a distinguished reputation in the South Florida real estate scene. In 2023 alone, it collected over $500 million in closed sales through 1,694 transactions.

“Claudia's impressive track record and Broker's LLC's entrepreneurial spirit align perfectly with our values ​​and vision,” said Leo Pareja, CEO of eXp Realty. “Claudia embodies determination, she immigrated from Colombia with less than $500 and has a dream to start her own business so she can lead with her values ​​of honesty and integrity. We are so proud to welcome Claudia and her team and look forward to supporting them as they reach new heights.”

The move promises significant benefits for Broker's LLC agents, providing them with access to eXp Realty's extensive global network, which includes 24 locations, and opportunities for mutual learning and international business expansion. This alliance underscores eXp's commitment to helping agents reach unprecedented heights in their careers.

“We are excited to bring our proven experience and core values ​​to a global platform,” said Serna. “This union not only reaffirms our commitment to our agents’ success, but also opens the door to unprecedented opportunities.”

Juan Morales, Serna's son and Marketing Director of Broker's LLC, added: “With eXp, our brokers have the opportunity to expand their real estate business internationally, leveraging eXp's globalization and extensive network in over 24 countries.” This means access to broader cross-market learning opportunities and the ability to connect with professionals and customers around the world.”

Serna's journey from a determined immigrant to a recognized real estate leader exemplifies the resilience and success that is at the heart of eXp Realty. She founded Broker's LLC in 2004 and grew her independent brokerage to more than 500 agents throughout South Florida over the next 20 years. To read her whole story, Click here.

About eXp World Holdings, Inc.

eXp World Holdings, Inc. (Nasdaq: EXPI) is the holding company for eXp Realty® and SUCCESS® Company.

eXp Realty is the largest independent real estate company in the world with more than 85,000 agents in the United States, Canada, the United Kingdom, Australia, South Africa, India, Mexico, Portugal, France, Puerto Rico, Brazil, Italy, Hong Kong, Colombia, Spain, Israel, Panama, Germany, Dominican Republic, Greece, New Zealand, Chile, Poland and Dubai and continues to expand internationally. As a publicly traded company, eXp World Holdings offers real estate professionals a unique opportunity to earn equity rewards for production goals and contributions to the company's overall growth. eXp World Holdings and its companies provide a comprehensive range of brokerage and real estate technology solutions, including its innovative residential and commercial real estate brokerage model, professional services, collaboration tools and personal development. The cloud-based brokerage is powered by, an immersive 3D platform that is highly social and collaborative, enabling agents to be better connected and more productive. SUCCESS® Company, anchored by SUCCESS® Founded in 1897, the magazine and its associated media are a leading brand and publication for personal and professional development.

For more information, visit

Safe Harbor Statement

Statements contained herein may include statements of future expectations and other forward-looking statements that are based on management's current views and assumptions and involve known and unknown risks and uncertainties that may cause actual results, performance or events to differ materially expressed or implied in such statements. These statements include, but are not limited to, statements about expanding our global broker and agent base. Such forward-looking statements speak only as of the date they are made and the Company undertakes no obligation to revise or update them. Such statements are not guarantees of future performance. Important factors that could cause actual results to differ materially and adversely from those expressed in forward-looking statements include changes in business or other market conditions; results of ongoing litigation; the difficulty of maintaining spending growth at moderate levels while increasing revenues; and other risks detailed from time to time in the Company's filings with the Securities and Exchange Commission, including, but not limited to, the most recently filed Quarterly Report on Form 10-Q and Annual Report on Form 10-K.

Contact for media relations:

eXp World Holdings, Inc.

[email protected]

A photo accompanying this announcement can be found at

Anna Harden

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